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As large language models struggle with spatial and temporal reasoning, a startup bets on gaming data to bridge the gap toward artificial general intelligence.
When it comes to achieving artificial general intelligence (AGI), large language models (LLMs) like ChatGPT and Claude are hitting a ceiling. These models excel at text generation but fall short in understanding how objects move through space and time-an essential skill for true AGI. Enter General Intuition, a startup that believes video games could be the key to unlocking this missing piece.
Video games offer a rich, interactive environment that can simulate real-world physics and dynamics. Unlike text-based data from the internet, gaming environments provide:
General Intuition's CEO argues that these attributes make gaming data superior for training AI models that need to generalize across different tasks. The goal is to create AI agents that can not only generate text but also interact with the physical world in meaningful ways.
To understand why video games are a promising source of training data, let's dive into some key technical aspects:

General Intuition's approach involves several technical innovations:
While the idea of using video games for AI training is compelling, there are several challenges and considerations:
As the field of AI continues to evolve, it's clear that innovative approaches like using video games for training data could play a crucial role in advancing toward AGI. Whether this approach will ultimately succeed remains to be seen, but it's an exciting development worth watching closely.
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Original Sources
Why this CEO thinks video games make better training data than the internet | TechCrunch
↗ https://techcrunch.com/video/why-this-ceo-thinks-video-games-make-better-training-data-than-the-internet
About the author
Kai built ML infrastructure at a Bay Area startup before developing an obsession with transformer architectures and inference optimisation that eventually pulled him out of product work entirely. A stint at a compute research lab sharpened his instinct for what actually matters in a model release versus what is marketing. He writes from the inside — from the perspective of someone who has debugged the systems he is describing at three in the morning. He is allergic to hype and instinctively drawn to the unglamorous plumbing questions that everyone else skips over.
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13 July 2026
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